Tech

Here's how different Instagram looked in 2011, and how it's changed over time

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Great Apps Timeline
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In April 2012, as Facebook was making its way toward an IPO, Mark Zuckerberg shelled out $1 billion to buy Instagram, a 13-person startup with a hot photo-sharing app.

Instagram was just two years old, had zero revenue, and needless to say, some people thought Zuckerberg was crazy at the time. But that acquisition could turn out to be one of Zuckerberg's best decisions.

Instagram now has 500 million monthly active users, and continues to grow, especially internationally. It's also in the process of a serious makeover: Instagram recently overhauled its icon and the app's color scheme, and will transition its feed from a chronological one to an algorithmic one (like Facebook).

But it's not the first time Instagram has switched up its look. Instagram's interface from 2011 looks a bit goofy today.

Great Apps Timeline is a website that tracks how popular apps like Uber or WhatsApp have changed over the years. They put together a walkthrough of how Instagram's look has evolved over time.

Here it is, from 2011 to 2016:

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Great Apps Timeline
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Great Apps Timeline
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Great Apps Timeline
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Great Apps Timeline
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Great Apps Timeline
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Great Apps Timeline

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Nathan McAlone
Nathan is the media and advertising editor for Business Insider and was previously the entertainment editor, as well as an editor and reporter for the tech section.He runs BI's media business team, which primarily covers the creator economy and the business of social media, the evolution of streaming, and the future of advertising.He edits the  CMO Insider newsletter, which features exclusive reporting on marketing and the creator space.He has overseen several award-winning projects at BI.He coedited Jason Guerrasio's feature on the rise and fall of MoviePass, which won a New York Press Club Award and a National Arts & Entertainment Journalism Award from the Los Angeles Press Club.BI's reporting on MoviePass served as the basis for the HBO documentary "MoviePass MovieCrash." Nathan is interviewed in the documentary and was a consultant during production.He's worked on other stories that have won or been finalists for NAEJ Awards from the LA Press Club.They include:He mainly edits the work of reporters Lucia Moses, Lara O'ReillyDan Whateley, Sydney Bradley, and James Faris.Nathan graduated from Syracuse University's S.I. Newhouse School of Public Communications with a master's degree in journalism in 2015, and from Columbia University in 2011.