Strategy

Why Mark Zuckerberg wants everyone to read 'The New Jim Crow'

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the new jim crow
Michelle Alexander's book became a surprise bestseller in 2012.  Amazon

Facebook CEO Mark Zuckerberg's 2015 New Year's resolution was to read an important book every two weeks and discuss it with the Facebook community as they read.

Zuckerberg's book club, A Year of Books, has focused on big ideas that influence society and business. For his tenth selection, he chose a book, "The New Jim Crow" by Michelle Alexander, relevant to the current discussion on race relations within the legal system in the US.

Alexander is a law professor at Ohio State University and a civil rights advocate. She argues in her book that the "war on drugs" has fostered a culture in which non-violent black males are overrepresented in prison, and then are treated as second-class citizens once they are freed.

As director of the American Civil Liberties Union's Racial Justice Project in Northern California, the New York Times reported she "opened her eyes to the extent of the lifelong exclusion many offenders face, including job discrimination, elimination from juries and voter rolls, and even disqualification from food stamps, public housing and student loans."

"It's easy to be completely unaware that this vast new system of racial and social control has emerged," Alexander told the Times. "Unlike in Jim Crow days, there were no 'Whites Only' signs. This system is out of sight, out of mind."

Zuckerberg explains his latest book-club pick on his personal Facebook page:

This social justice book outlines the many ways the US criminal justice system discriminates against minorities, disadvantages them and prevents everyone from having equal opportunity.

I've been interested in learning about criminal justice reform for a while, and this book was highly recommended by several people I trust.

"The New Jim Crow" became a surprise bestseller when it was first published in 2012, and is currently the No. 1 seller in Amazon's criminology book section.

"A Year of Books" so far:

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Richard wrote for Business Insider's Strategy vertical, where he oversaw the Better Capitalism series. He was also the host of Business Insider's podcast "This Is Success." At Business Insider, he investigated Dan Gilbert's multibillion-dollar project in Detroit, analyzed the highly unusual management cultures at Bridgewater and Zappos, and examined Wall Street's love of Transcendental Meditation. In 2016 he helped launch Business Insider Italia in Milan. He joined Business Insider in 2013, and is an alumnus of Boston College and the Columbia University Graduate School of Journalism. He left the company in 2020 to become editorial director at Just Capital.