Two weeks ago, Apple released "What's a computer?" a commercial — which you can watch below — designed to sell the iPad Pro super tablet as a full-fledged replacement for a laptop.
Well, Microsoft didn't like that much, judging from a new Microsoft Surface ad called "What's a computer? Just ask Cortana."
As you may have guessed from the title, it features Cortana, Windows 10's personal digital assistant, in conversation with Apple's Siri.
First, here's the commercial from Apple:
And here's the Microsoft ad:
"I'm a computer now. Like you," Siri tells Cortana.
But Cortana points out that just adding a keyboard isn't enough to replace what most people need from their laptops. That's a nice segue into reminding viewers that the Surface Pro 4 is also a touchscreen tablet, but boasts USB ports, a full version of Windows 10 and Microsoft Office, and all of the other trappings of a laptop.
It's a pretty brazen attack on Apple, following what seemed to be a period of peace and partnership between the two companies. Still, Microsoft isn't wrong: I found the Surface Pro 4 to be way more useful in my everyday life than the iPad Pro, though of course your mileage may vary.
