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Salesforce communications chief Brad Burns departs for Snowflake

Snowflake chief communications officer Brad Burns
Brad Burns, Snowflake's new chief communications officer. Snowflake
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Brad Burns, the now former chief communications officer at Salesforce, has joined Snowflake in the same role, the data-cloud company said Wednesday in a press release.

At Snowflake, Burns will spearhead communications strategy and advise company leadership. He's joining the company, which sells data storage and services, as it shifts focus from revenue growth to profit and invests in research and development for generative artificial intelligence. He starts in the role on February 12.

Snowflake's revenue growth and that of the rest of the cloud industry slowed earlier this year as customers tightened cloud budgets after a pandemic-fueled spending spree in 2020 and 2021.

Frank Slootman, Snowflake's chair and CEO, was previously rumored to be leaving the company, Business Insider reported. The rumor, Slootman said at the time, was "FUD," or fear, uncertainty, and doubt. Slootman, who replaced Bob Muglia as CEO shortly before Snowflake's initial public offering in 2020, is still with the company.

Burns is just the latest C-suite executive to leave Salesforce following co-CEO Bret Taylor's resignation in late 2022. The company laid off 10% of its workforce last year as it restructured to focus on profit.

Burns joined Salesforce as chief communications officer in 2018. Before that, he worked in senior communications roles at AT&T.

Do you have information or insight to share about Salesforce? Contact Ellen Thomas at ethomas@insider.com or on the encrypted messaging app Signal at +1 (646) 847-9416. Reach out using a nonwork device.

Correction: January 24, 2024 — An earlier version of this story misstated when layoffs happened. It was last year, not this year.

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Ellen Thomas Business Insider
Ellen Thomas
Ellen Thomas was an investigative reporter on Business Insider's technology desk. Her recent work focused on the data center construction boom, energy, and the economy."The True Cost of Data Centers" series won the 2025 George Polk Award for Environmental Reporting and a Best in Business honorable mention from the Society for Advancing Business Editing and Writing (SABEW). Her investigation on Amazon data centers in Virginia was honored in 2024 by the National Association of Real Estate Editors. Occasionally, public records searches lead her to work off-beat. Recent coverage includes Floyd Mayweather's financial troubles and ICE's $1 billion in warehouse purchases under former DHS Secretary Kristi Noem. Before joining Business Insider, Ellen spent five years covering retail and the beauty industry for WWD. Selected stories:Data centersAmazon built a data center empire in Northern Virginia. It's using as much energy as a major city.Data centers have become an economic powerhouse. Now they're throwing their weight around in Virginia politics. SCOOP: An on-site natural gas plant will power Stargate's first data center in TexasIn the biggest market for data centers, Big Tech flashes cash and influenceOracle got big tax breaks in Texas. Now its going back for more.ICEHere's where ICE is spending big to turn warehouses into detention centersFloyd MayweatherIRS seeks $7.3 million from Floyd MayweatherFloyd Mayweather accused in lawsuits of owing millions for luxury watches, gold, and rent on palatial apartmentMoney to blow: Inside Floyd Mayweather's lavish, debt-filled post-boxing lifeFloyd Mayweather's fitness business is on the ropes. Gym owners are punching back.Floyd Mayweather Jr. bragged about a $400 million property deal. There's just one problem. SalesforceSCOOP: Slack CEO Stewart Butterfield to exit in JanuaryLeaked document lays out Salesforce plan to hit 30% marginsBenioff v. Benioff: Inside 18 Difficult Months at SalesforceRetailUnilever bought Dollar Shave Club for $1 billion. Now, insiders — and even its own CEO — are calling the acquisition a failure. Lady Gaga's Haus Beauty launch on Amazon bombed and triggered a 'mass exodus' of talent. Now its pinning its hopes on a rebrand and Sephora debut. How a German princess and political journalist and with a powerful royal social network became the CEO of the Kardashian beauty brands