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Snapchat is making it easier to create your own geofilters

By Alex Heath
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Snapchat

You've been able to create your own Snapchat geofilter since February. But unless you're good at Photoshop, the process hasn't been simple — until now.

On Tuesday Snapchat announced customizable geofilter themes anyone can use to create filters for birthdays, weddings, and other special occasions.

The new themes are accessible through Snapchat's web tool for creating geofilters.

A Snapchat spokeswoman said that geofilters are viewed in the app more than one billion times per day day.

Here's how to use Snapchat's new geofilter themes: 

When you log into Snapchat's web tool for creating geofilters, you now have the option to create your own from scratch or use one of Snapchat's themes.

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Snapchat

Snapchat lets you pick from three theme collections: birthdays, celebrations, and weddings.

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Snapchat

You can customize the colors and text in each theme.

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Snapchat

Snapchat lets you preview what the geofilter will look like over a photo.

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Snapchat

Snapchat charges for these on-demand geofilters based on where and how long you want them to appear in the app. Pricing starts at $5 and varies based on location and time.

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Alex Heath BI portrait
Alex Heath
Alex was a senior reporter for Business Insider in New York City, where he mainly covered tech companies in the social media space, like Facebook, Snap, and Twitter. Before that, he covered apps and streaming services for Business Insider's consumer tech vertical, Tech Insider.
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