According to Google's Year in Search roundup, "Tana Mongeau Coachella outfit" was also the number one trending search term for female celebrity looks in the US in 2019.
Mongeau attended this year's Coachella in May like many other influencers, and she sported several outfits over the two weekends. Her first look was a tiny, black, star-shaped bikini, bejeweled shorts, belt, and boots.
She called her second outfit "tomb raider meets slut," which was designed by Chakierrah Stinson and featured Gucci shoes and Namilia clothing.
Mongeau's day three look consisted of a Jaded London swimsuit and pink and green accessories.
She toned things down the following weekend and channeled her idol, Billie Eilish, with ripped jeans, a white crop top, and bandana.
It's been quite the year for Mongeau. She went through two high profile break ups, with ex-girlfriend Bella Thorne in February, and ex-boyfriend Brad Sousa in May, then got married to fellow YouTuber Jake Paul, and even found the time to befriend Kylie Jenner.
Before this year, Mongeau was a relative unknown in the wider celebrity industry outside of YouTube. But 2019 saw her propelled into the limelight thanks to some scandals, a turbulent personal life, and a knack for turning drama into business.
In November, she spoke candidly about how she and her manager Jordan Worona turned down a $2 million sponsorship deal from drinks company Bang Energy.
But she also suggested she relies on brand deals, like many YouTubers do, because she is "cripplingly demonetized" by the platform's algorithm.
Read more:
