Entertainment

Taylor Swift kept her Super Bowl outfit surprisingly simple, but it still cost over $60,000

Taylor Swift watches Super Bowl LIX in New Orleans.
Taylor Swift watching Super Bowl LIX in New Orleans. Gregory Shamus/Getty Images
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After a season of bold gameday outfits, Taylor Swift kept things simple on Sunday at the 2025 Super Bowl.

She traveled to New Orleans for the big game and attended with friends and family to support her boyfriend, the Kansas City Chiefs tight end Travis Kelce.

If you were expecting the "Tortured Poets Department" musician to wear a flashy outfit, you could have missed her. Swift stood in the stands wearing an understated look, including a white bodysuit, denim jeans, and over-the-knee boots.

That said, there was more to her outfit than meets the eye.

Swift's subtle ensemble, which had sentimental symbolism, retails for over $60,000.

Ice Spice, Taylor Swift, Este Haim, and others at the 2025 Super Bowl.
Ice Spice, Swift, Este Haim, and others at the 2025 Super Bowl.  AP Photo/Gerald Herbert

When Swift entered the Caesars Superdome — where the Philadelphia Eagles defeated the Chiefs 40-22 — she was photographed wearing a $3,253 double-breasted white blazer from Saint Laurent.

The outerwear was draped over a $1,300 white bodysuit from Alaïa and crystal-covered shorts in a light-wash denim.

She also wore a pair of $1,120 white leather boots from the brand Paris Texas and carried a $990 red leather purse from Givenchy.

Taylor Swift at the 2025 Super Bowl.
Swift at the 2025 Super Bowl.  Gregory Shamus/Getty Images

As has become custom for Swift, she also made sure she was dripping in jewels.

Most noticeably, the musician wore the T-charm leg chain she debuted at the 2025 Grammys, this time as a statement necklace. Swift and Lorraine Schwartz codesigned the ruby-adorned piece.

She donned two ruby rings from Effy Jewelry, originally retailing for $12,495 and $5,195. Swift also wore a ruby bracelet from the same brand, a $4,350 Logan Hollowell hand chain, and a $32,200 diamond-encrusted Panthère watch from Cartier.

Taylor Swift wears a T-charm chain from Lorraine Schwartz
                  at the 2025 Grammy Awards.
After wearing this leg chain at the 2025 Grammys, Swift wore it as a necklace at the Super Bowl.  Kevin Mazur/Getty Images

It's also become customary for the songwriter to infuse symbolism into her outfits, from red-carpet looks to streetwear ensembles.

Super Bowl LIX was no different.

As the fashion writer Sarah Chapelle wrote on her Swift-focused blog, the simple Super Bowl outfit may have been a nod to the first outfit Swift ever wore to a Chiefs game.

In September 2023, she made her WAG (wives and girlfriends) debut in a white Dôen tank top and black denim shorts from Ksubi.

Her latest outfit was basically a more glamorous and high-fashion take on the same style.

Donna Kelce and Taylor Swift stand in Travis Kelce's box at Arrowhead Stadium.
Swift attended her first Chiefs game in September 2023.  Jason Hanna/Getty Images

Rumors have circulated that the 2025 Super Bowl may have been Kelce's final game in the NFL.

If that turns out to be true, Swift's expensive, sentimental outfit was the perfect choice to conclude the football chapter of their love story.

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Amanda Krause
Amanda Krause is a Senior Reporter at Business Insider covering a variety of lifestyle topics.Her work at BI includes profiles of beauty moguls, analyses of celebrity fashion, reviews of trending products, expert interviews across topics, features about booming small businesses and lucrative side hustles, and live coverage of award shows, pageants, and other events. Amanda has also widely covered Disney brands and theme parks, writing everything from slideshows about her experiences on Disney cruises to breaking-news stories focused on major changes and layoffs within the company. She previously appeared on CBS in 2024 to discuss the Met Gala and won an Anthem Award in 2023 for her work on Business Insider's package "Better Me."Amanda graduated from Ramapo College of New Jersey with a degree in Communications and Journalism, and has more than seven years of experience in the lifestyle space.You can email her at akrause@bjinnox.com.ExpertiseFashion, celebrity style, beauty, lifestyle trends, and Disney theme parks.Popular ArticlesI spent under $200 a night to stay at Disney World's cheapest resort. My tiny room was worth the convenience.A woman spent $2 on a necklace that resembled a Tide Pod. It turned out to be a one-of-a-kind art piece worth $3,000.Bobbi Brown is still living a life of luxury and lipstick — and it's all on her own termsA Kansas City store owner thought someone made a fraudulent order on his website. It was actually a legit purchase from Taylor Swift.Beyoncé's mom promised Ty Hunter 20 years ago that she would get him out of his retail job. Now he's styling the biggest stars in Hollywood.I've tested every product in Selena Gomez's makeup line, and almost every item is worth buying