Tech

On-Demand Driver Startup Uber Receives Investment At A $3.5 Billion Valuation From TPG

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Travis Kalanick, CEO and co-founder of Uber at Fortune Brainstorm 2013  Flickr via Fortune Live Media

On-demand driver app and transportation company Uber has raised a new round of financing at a $3.5 billion valuation, according new filing.

AllThingsD was first to the paperwork.

TPG purchased 775,092 shares at $114.03 a piece for a ~ $90 million investment. It's not surprising a big private equity firm got in the mix; Uber was hunting for an investor capable of cutting a 9-figure check.

Google Ventures also invested; AllThingsD's Kara Swisher says that's because Larry Page personally "intervened" and made sure the deal got done. Its investment may be worth $250 million. Existing investor Benchmark also purchased preferred shares for $142.54 each. Menlo Ventures, which has been a big supporter of CEO Travis Kalanick and Uber, is not listed in the filing.

$3.5 billion sounds like a lofty valuation for Uber, and it's likely higher than Kalanick initially set his sights on. But here's a few reasons the mobile-powered car service is attractive to investors:

It's a category leader disrupting the transportation industry to the point that it has changed laws in multiple cities and received Cease and Desists from others. In addition, Uber is  growing 18% month over month and it is profitable in all of its earliest cities (New York and San Francisco, to name a couple). It's reportedly generating $125 million this year. The fact that Uber has a business model that's working and can be tweaked then replicated around the world also makes it seem like a safe(r) bet. 

Here's the filing, below via ATD:

Uber Technologies

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Alyson is the Editor-in-Chief and CCO at Fortune.  She was previously a co Editor-in-Chief overseeing Business Insider's tech and business coverage.She joined Business Insider in July 2008 as the company's sixth employee. She started as a sales planner before joining the editorial team in 2010, where she became a startup reporter and was first to cover some of today's largest tech companies, including Pinterest, Tinder, Instagram, Uber and Snap. Alyson rose to become a senior correspondent, then Executive Editor.She was appointed Editor-in-Chief of Business Insider in 2016, at which point she became the youngest and only woman to run a global business publication. Under her leadership, the business division has grown to hundreds of  millions of monthly readers.Alyson was a host of  Insider's conferences and launched a podcast, "Success! How I Did It," where she interviewed influencers ranging from Sheryl Sandberg to Steve Ballmer about their career paths (subscribe on iTunes here).She has appeared on ABC, Good Morning America, Al Jazeera, MSNBC, CNBC, CNN, and CBC, and she has interviewed media personalities such as Megyn Kelly, technology leaders like Fred Wilson, political leaders like John Brennan, and sports star LeBron James. She is a judge for the prestigious Gerald Loeb Awards in business journalism, and has been named one of Min's Rising Stars in Media, as well as Folio's 2017 Top Women in Media.She graduated from Syracuse University's Newhouse School of Public Communications, where she majored in psychology and advertising.You can read some of her investigative articles here:Leaked videos reveal the true founding story of SnapchatThe founder who dumped Jared Kushner: Inside the phone call that left the White House star in a fit of rageThe downfall of billion-dollar startup, FabHow a startup that raised the largest seed round in Silicon Valley history blew itself up before it even launchedThe dark side of Facebook, where people lie, cheat, and make millionsA profile of Uber's controversial CEO, Travis KalanickThe mystery of Jody Sherman, a founder who was driven to suicide and left behind a shocking business disasterDisclosure: Alyson owns bitcoin and Snap. She is also an investor in The Spun, a sports-media startup founded by her husband.