Tech

Here's Why President Obama, Richard Branson And Everyone Else Need To Be On LinkedIn

By Will Wei
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Everyone needs to be on LinkedIn because -- simply put -- it's the place to be to create a professional identity. 

"It's not just job seekers. It's journalists who are looking to source stories, it's entrepreneurs looking to raise financing, it's investors looking to find the right investment vehicle," LinkedIn CEO Jeff Weiner told Business Insider's Henry Blodget at IGNITION.

"It's about all professionals and the way in which we share information, knowledge, expertise, opinions, insights."

LinkedIn's Influencers project features posts by selected members such as President Obama, Richard Branson, Arianna Huffington, etc. that people can follow and share.

Richard Branson is the most followed person on LinkedIn with close to one million followers.

Find out why everyone needs to be on LinkedIn and how LinkedIn Today is changing the Internet below:

 

Produced by Business Insider Video

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Will Wei
Will Wei
Will Wei was the Director of Video at Insider. He led the strategy and execution of video offerings for the Special Projects team.Previously, Will helped lead the Insider video team in his roles as Head of Production and Executive Producer. Before taking on a leadership role at Insider, Will was a video producer for Business Insider and Tech Insider.Will has produced interviews with Anthony Bourdain, Neil deGrasse Tyson, Chris Hadfield, Marques Brownlee, and many more.He spent a week driving across the country in a Tesla Model X with his colleague Graham Flanagan in 2017. They documented their journey every step of the way and showed what it was like to drive a Tesla and how the Supercharger network worked across America.In 2015, Will traveled to South Korea with his colleague Drake Baer. They went inside a dog cloning lab and walked viewers through the cloning process.He has also spent time in Detroit, where he spoke with realtors who uncovered the truth behind the city's $1 homes.Will has attended and covered events like CES in Las Vegas, Mobile World Congress in Barcelona, the World Economic Forum in Davos, Apple iPhone unveilings, Samsung Unpacked, and many more.He graduated from New York University, where he double-majored in journalism and economics.
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