Entertainment

Zendaya reflects on Giuliana Rancic's offensive comments about her dreadlocks at the 2015 Oscars

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Zendaya at the Oscars in February 2015. Jordan Strauss/AP
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In February 2015, Zendaya walked the Oscars red carpet in a stunning Vivienne Westwood gown and long, cascading dreadlocks.

Shortly after the event, E! News correspondent Giuliana Rancic made offensive comments aimed at the actor's hair during an episode of "Fashion Police," saying she assumed Zendaya smelled like "weed" and "patchouli oil."

The actress issued a lengthy message about the remarks on Instagram at the time, and is now reflecting on the incident once again.

"That's how change happens," she told W Magazine in an interview, referencing her response to Rancic's comments and the support she received from others.

zendaya oscars
Zendaya at the Oscars in February 2015.  Jordan Strauss/AP

"And it made me think, how could I always have a lasting impact on what people saw and associated with people of color?" Zendaya said.

In her original statement on the matter, the actress said there's a "fine line between what's funny and disrespectful." She also said Rancic's "ignorant slurs" left her "in awe," and pointed out that numerous members of her family and Hollywood peers have dreadlocks and deserve respect.

"There is already harsh criticism of African American hair in society without the help of ignorant people who choose to judge others based on the curl of their hair," Zendaya wrote in 2015. "My wearing my hair in locs on an Oscar red carpet was to showcase them in a positive light, to remind people of color that our hair is good enough."

"To me, locs are a symbol of strength and beauty, almost like a lion's mane," she continued. "I suggest some people should listen to India Arie's "I Am Not My Hair" and contemplate a little before opening your mouth so quickly to judge."

A post shared by Zendaya (@zendaya)

Rancic also issued an apology at the time, saying she was "so, so sincerely sorry" to Zendaya. She also described the incident as a "learning experience" for herself.

Representatives for Giuliana Rancic did not immediately respond to Insider's request for comment.

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Amanda Krause
Amanda Krause is a Senior Reporter at Business Insider covering a variety of lifestyle topics.Her work at BI includes profiles of beauty moguls, analyses of celebrity fashion, reviews of trending products, expert interviews across topics, features about booming small businesses and lucrative side hustles, and live coverage of award shows, pageants, and other events. Amanda has also widely covered Disney brands and theme parks, writing everything from slideshows about her experiences on Disney cruises to breaking-news stories focused on major changes and layoffs within the company. She previously appeared on CBS in 2024 to discuss the Met Gala and won an Anthem Award in 2023 for her work on Business Insider's package "Better Me."Amanda graduated from Ramapo College of New Jersey with a degree in Communications and Journalism, and has more than seven years of experience in the lifestyle space.You can email her at akrause@bjinnox.com.ExpertiseFashion, celebrity style, beauty, lifestyle trends, and Disney theme parks.Popular ArticlesI spent under $200 a night to stay at Disney World's cheapest resort. My tiny room was worth the convenience.A woman spent $2 on a necklace that resembled a Tide Pod. It turned out to be a one-of-a-kind art piece worth $3,000.Bobbi Brown is still living a life of luxury and lipstick — and it's all on her own termsA Kansas City store owner thought someone made a fraudulent order on his website. It was actually a legit purchase from Taylor Swift.Beyoncé's mom promised Ty Hunter 20 years ago that she would get him out of his retail job. Now he's styling the biggest stars in Hollywood.I've tested every product in Selena Gomez's makeup line, and almost every item is worth buying