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What jobs wipeout? Morgan Stanley says white-collar workers might benefit the most from AI

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Morgan Stanley has some good news if you're an office worker who lives in fear of an AI-fueled jobs wipeout.

The Wall Street Bank said on Friday that the most exposed demographic to AI disruption stands to benefit the most. As widespread AI-driven layoff announcements have dominated news cycles, white-collar workers across industries have wondered if their jobs are next to be automated away.

But according to Morgan Stanley economist Heather Berger, it's these workers who stand to win from the ways in which AI will reshape labor.

"High-income, college-educated, urban households are most exposed to AI displacement but also to potential AI gains: productivity-driven wage growth, job creation, wealth effects, and disinflation," she wrote. "We think these upside channels are underappreciated."

Berger's team uses the acronym CHIC— college-educated, high-income, city-dwelling. This group, by Morgan Stanley's assessment, is most likely to be impacted by AI as a job-market disrupting force as it continues to evolve.

The economists noted that younger CHIC workers are more likely to see parts of their jobs replaced by AI, particularly routine, entry-level tasks. But older colleagues could end up seeing wage growth due to productivity gains that AI is expected to deliver without fully replacing them.

"In terms of job creation, it is still early, but new AI-related occupations have so far been aimed at these same CHIC consumers," Berger added. "AI-related job postings have been targeted towards higher-income consumers with some experience in similar 'highly-exposed' industries."

The bank's prediction comes as AI fears are on the rise in the job market and beyond, as ominous statements from AI industry insiders and doomsday scenarios have gone viral. But Berger's team maintains that AI job fears may be overblown, and she isn't the only one.

Andrew Slimmon, head of applied equity advisors at Morgan Stanley Investment Management, told Business Insider earlier this year that he wasn't worried about the impact AI would have on employment. He predicted that the market would rebound and become stronger, similar to how the dot-com boom of the early 2000s reshaped the labor force.

Now Berger and her team see a similar scenario taking shape as the evolution of AI transforms the economy in a way that benefits CHIC households, helps create more wealth, and ultimately fuels more consumer spending.

"Overall, CHIC households are more exposed to labor displacement, but also more exposed to productivity-driven wage growth, new job creation, wealth effects, and longer-term disinflation," Berger noted.

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Samuel O'Brient
Samuel O'Brient is an experienced financial markets and business journalist who has written extensively on a wide range of topics involving economics, technology and public policy. At Business Insider, he covers important macro and micro economic stories, including takes from leading economists and hedge fund managers, breaking IPOscorporate bankruptcies, meme stocks and short-selling. He also writes on other markets such as crypto, oil and real estate.He has interviewed many of the market’s most influential voices, ranging from top economists such as Mark Zandi and Richard Thaler to prominent investors including Danny Moses, Andrew Left, Anthony Scaramucci, Louis Navellier and Grant Cardone.Programs such as LiveNOW from Fox , Taking Stock and Ticker News have had Samuel on to discuss stock market and economic developments. His reporting has been cited by The New York Times DealBook, Bloomberg Radio, Forbes, Entrepreneur, Gizmodo and TheFutureParty.Samuel began at InvestorPlace, covering investing, retail trading and macro economic trends. Prior to joining Business Insider,  he served as a technology markets reporter at TheStreet. He is a graduate of Sarah Lawrence College and Trinity College Dublin.Samuel's work has appeared in publications such as TipRanks, EV and Observer. When he isn't chasing down stories, he can often be found browsing book and record shops. To reach Samuel, email him at sobrient@insider.com or connect with him on LinkedIn. He is also on Signal as Samuel Clemens.